Sport Marketing and Management is focused on the skills, techniques, and proficiencies of leading an organization within the larger sports industry. At the University of Dubuque, your studies will take you into the worlds of marketing, law, public relations, finance, event management, and more. You will leave ready to build a career in the broader sports industry. 

Making a Difference Through the Study of Sport Marketing and Management
Students and faculty at UD are active in the classroom and the sports industry.  Their work contributes to the advancement of sport industry leadership and management skills and techniques. They have identified issues unique to NCAA Division III environments, developed industry standard proposals designed to showcase the creative uses of traditional and non-traditional assets in event management, and contributed to the larger sport management body of knowledge to community-level management and growth.

Degree Distinctive

 

Students have opportunities to apply coursework in hands-on practical experience either through internships or volunteer service with the Dubuque Fighting Saints Hockey Club, the University of Dubuque Department of Athletics, the Chlapaty Recreation and Wellness Center, and the City of Dubuque Leisure Services Department, among others.

 

Career Opportunities

Following graduation from the Sport Marketing and Management program, students go to work for professional, amateur, collegiate, and municipal sport and entertainment organizations in a variety of positions:

Administration and Governance; Facility and Event Management; Marketing and Promotions; Public and Community Relations; Sales and Ticketing.

Communication, Design, Marketing, and Sport Management Faculty/Staff

Kevin Cattani

Kevin CattaniDirector of Master in Management – Sport Management (MMSM) Program; Professor of Sport Marketing and Management

Phone: 563.589.3454 Fax: 563.589.3410 Department: Communication, Design, Marketing, and Sport Management Office: 216 Severance Hall

CREDENTIALS

  • PhD, University of Florida
  • MS, University of Florida
  • BS, University of Florida
Michelle Grace

Michelle GraceAssociate Professor of Communication; Communication Department Internship Coordinator.

Phone: 563.589.3204 Department: Communication, Design, Marketing, and Sport Management Office: 308 Van Vliet Hall

Credentials

  • EdD, National Louis University
  • MAC, University of Dubuque
  • BBA, Loras College
Jean Holdener

Jean HoldenerDigital Art and Design Cohead; Assistant Professor.

Phone: 563.589.3768 Fax: 563.589.3410 Department: Communication, Design, Marketing, and Sport Management Office: 216 Dunlap Technology Center

Credentials

PhD, Capella University; MFA, Memphis College of Art; BA, University of Wisconsin-Whitewater.

Sue Ann Marino

Sue Ann MarinoCommunication Department Head; Assistant Professor of Communication.

Phone: 563.589.3641 Department: Communication, Design, Marketing, and Sport Management Office: 306 Van Vliet Hall

Credentials

  • MA, DePaul University
  • BA, University of Iowa
Sheila Sabers

Sheila SabersDigital Art and Design Department Chair; Associate Professor of Digital Art and Design

Phone: 563.589.3780 Fax: 563.589.3410 Department: Communication, Design, Marketing, and Sport Management Office: 223 Dunlap Technology Center

Credentials

MAC, University of Dubuque; BA, Iowa State University.

Jenn Supple

Jenn SuppleAssociate Professor of Communication; Director of Speech Communication.

Phone: 563.589.3411 Department: Communication, Design, Marketing, and Sport Management Office: 312 Van Vliet Hall

Credentials

  • EdD, National Louis University
  • MA, University of Northern Iowa
  • BFA, Drake University
Franklin Nii Yartey

Franklin Nii YarteyProfessor of Communication

Phone: 563.589.3181 Department: Communication, Design, Marketing, and Sport Management Office: 310 Van Vliet Hall

Credentials

  • PhD, Bowling Green State University
  • MA, Indiana State University
  • BA, Northwestern College